It
“A salesgirl with plenty of 'it' pursues a handsome playboy.”
Synopsis
A flapper shopgirl woos her rich boss with animal magnetism -- the captivating personal quality otherwise known as "it."
Trailers, Teasers & Extra Featurettes
Official promotional previews, behind-the-scenes footage, and exclusive clips.
It | Official Movie Trailer | CELEBRI
Type: Trailer • Published 2023-06-26
Top Cast
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Clara Bow
Betty Lou Spence
Antonio Moreno
Cyrus Waltham Jr.
William Austin
Monty Montgomery
Priscilla Bonner
Molly
Jacqueline Gadsden
Adela Van Norman
Julia Swayne Gordon
Mrs. Van Norman
Elinor Glyn
Madame Elinor Glyn
Elmo Billings
Office Boy (uncredited)
Lloyd Corrigan
Yacht Cabin Boy (uncredited)
Cheryl Holt
Baby (uncredited)
Eleanor Lawson
First Welfare Worker (uncredited)
Rose Tapley
Second Welfare Worker (uncredited)
Dorothy Tree
Waltham Employee (uncredited)
Gary Cooper
Newspaper Reporter (uncredited)
Release History & Theatrical Window
Los Angeles, California
Festival / Special Debut
February 5, 1927
Wide Cinema Exhibition
February 5, 2009
Physical Home Media
Key Information & Fast Facts
- Director
- Clarence G. Badger
- Screenplay & Story
- Louis D. Lighton, Hope Loring, Elinor Glyn, George Marion Jr.
- Original Title
- It
- Country of Origin
- United States of America
- Spoken Languages
- No Language
- Runtime
- 1h 12m
- Production Studios
- Paramount Pictures
Creative Leadership & Key Crew
Clarence G. Badger
Louis D. Lighton, Hope Loring, Elinor Glyn, George Marion Jr.
E. Lloyd Sheldon
Jesse L. Lasky, Adolph Zukor, Clarence G. Badger, Elinor Glyn
Department Leadership Roster
Louis D. Lighton
Writer
Clarence G. Badger
Director
Hope Loring
Writer
Clarence G. Badger
Producer
George Marion Jr.
Writer
Elinor Glyn
Producer
Howard Greer
Costume Design
Travis Banton
Costume Design
E. Lloyd Sheldon
Editor
Age Classification & Content Advisories
Official viewer rating standards and content warnings across international classification boards.
NR: Not Rated — Evaluated outside standard classification boards.
International Certification Matrix
Not Rated — Evaluated outside standard classification boards.
Production Stills & Gallery
Official cinematic photography and background stills for It.
Featured In Curated Collections
Editorial lists, community rankings, and cinematic collections featuring It.
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National Film Registry
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The Origins of the Cinema
Cult Classics
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Frequently Asked Questions About It
Quick factual answers about cast, synopsis, director, box office, and release information.
What is It about?
A flapper shopgirl woos her rich boss with animal magnetism -- the captivating personal quality otherwise known as "it."
Who directed It?
It was directed by Clarence G. Badger.
Who stars in It?
The principal cast of It includes Clara Bow, Antonio Moreno, William Austin, Priscilla Bonner, Jacqueline Gadsden.
When was It released and how long is it?
It was released in 1927 with a total runtime of 1h 12m.
What is the age rating and content advisory for It?
It holds official age classifications: US: NR (Not Rated — Evaluated outside standard classification boards.).