The Persuaders
Synopsis
PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.
Top Cast
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Release History & Theatrical Window
November 9, 2004
VOD & Digital Platforms
Key Information & Fast Facts
- Director
- Rachel Dretzin, Barak Goodman
- Screenplay & Story
- Barak Goodman, Douglas Rushkoff
- Original Title
- The Persuaders
- Spoken Languages
- English
- Runtime
- 55m
Creative Leadership & Key Crew
Rachel Dretzin, Barak Goodman
Barak Goodman, Douglas Rushkoff
Department Leadership Roster
Rachel Dretzin
Director
Barak Goodman
Director
Barak Goodman
Writer
Douglas Rushkoff
Writer
Age Classification & Content Advisories
Official viewer rating standards and content warnings across international classification boards.
NR: Not Rated — Evaluated outside standard classification boards.
International Certification Matrix
Not Rated — Evaluated outside standard classification boards.
Production Stills & Gallery
Official cinematic photography and background stills for The Persuaders.
Featured In Curated Collections
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Frequently Asked Questions About The Persuaders
Quick factual answers about cast, synopsis, director, box office, and release information.
What is The Persuaders about?
PBS Frontline takes an in-depth look at the multibillion-dollar "persuasion industries" of advertising and public relations and how marketers have developed new ways of integrating their messages deeper into the fabric of our lives. Through sophisticated market research methods to better understand consumers and by turning to the little-understood techniques of public relations to make sure their messages come from sources we trust, marketers are crafting messages that resonate with an increasingly cynical public.
Who directed The Persuaders?
The Persuaders was directed by Rachel Dretzin, Barak Goodman.
Who stars in The Persuaders?
The principal cast of The Persuaders includes Douglas Atkins, Scott Donaton, Linda Eatherton, Stuart Ewen, Richard Ford.
When was The Persuaders released and how long is it?
The Persuaders was released in 2004 with a total runtime of 55m.
What is the age rating and content advisory for The Persuaders?
The Persuaders holds official age classifications: US: NR (Not Rated — Evaluated outside standard classification boards.).