MIKE
Synopsis
Here, "another regular day" in the life of Mike reveals a world completely envisioned and experienced through the images and slogans of the media. Mike enacts his daily routine — waking, shaving, dressing — as if he were in one advertisement after another. His language is the empty jargon of ad copy, his possessions are visualized as consumer products, his environment has the aestheticized, air-brushed look of a lifestyle commercial. In a collapse of image and self, of simulation and reality, Mike's mundane everyday life becomes a seductive TV ad, devoid of content, in which the viewer is exhorted to "make the ordinary extraordinary."
Top Cast
Explore Star Directory →Release History & Theatrical Window
January 1, 1987
Wide Cinema Exhibition
Key Information & Fast Facts
- Director
- Michael Smith
- Original Title
- MIKE
- Spoken Languages
- English
- Runtime
- 4m
Creative Leadership & Key Crew
Michael Smith
Department Leadership Roster
Michael Smith
Director
Production Stills & Gallery
Official cinematic photography and background stills for MIKE.
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Frequently Asked Questions About MIKE
Quick factual answers about cast, synopsis, director, box office, and release information.
What is MIKE about?
Here, "another regular day" in the life of Mike reveals a world completely envisioned and experienced through the images and slogans of the media. Mike enacts his daily routine — waking, shaving, dressing — as if he were in one advertisement after another. His language is the empty jargon of ad copy, his possessions are visualized as consumer products, his environment has the aestheticized, air-brushed look of a lifestyle commercial. In a collapse of image and self, of simulation and reality, Mike's mundane everyday life becomes a seductive TV ad, devoid of content, in which the viewer is exhorted to "make the ordinary extraordinary."
Who directed MIKE?
MIKE was directed by Michael Smith.
Who stars in MIKE?
The principal cast of MIKE includes Michael Smith.
When was MIKE released and how long is it?
MIKE was released in 1987 with a total runtime of 4m.